2009 April | GTO Management

Harvest Resources restricts bidding on Trademarked Terms

April 23, 2009 by Wade Tonkin Leave a Comment

Harvest Resources has informed us that they’d like to protect a few trademarked terms from affiliate bidding. We’ll be uploading this Terms and Conditions change into Shareasale today and would appreciate quick compliance. The terms included in the restrictions are:

Harvest Resources
Greg Laurie
Harvest Ministries
Harvest Crusade
Harvest Crusades
Harvest Christian Fellowship
Harvest: Greg Laurie
Harvest
Greg Laurie Ministries
Harvest.org
Harvest Resources.org

We will be working on and soon releasing a list of recommended keywords for paid search affiliates to use in promoting Harvest Resources.

Filed Under: News Tagged With: Harvest Resources, Harvest Resources Affiliate Program, paid search by affiliates, trademark bidding restrictions

Great offers from new GTO client Harvest Resources

April 20, 2009 by Wade Tonkin Leave a Comment

GTO is proud to welcome our newest client Harvest Resources on Shareasale.

4 Weeks to Successful Evangelism Resource Kit from Harvest Resources Harvest Resources is the Church Resources ministry of the Harvest Christian Fellowship in Riverside, California. They feature resources for Evangelism that they have developed for internal use and in their Crusades. They offer over 250 products including books, curriculum, videos and DVD’s, music and more.

They have 2 products right now that look like winners to me for affiliate promotion:

1. 4 Weeks to Successful Evangelism – This turn-key program provides the instruction and resources they have developed and honed through their twenty-year Harvest Crusade outreach ministry, enabling your church to conduct a successful evangelistic outreach event. The emphasis is on a clear and relevant presentation of the gospel, concluding with an invitation to make a profession of faith in Jesus Christ. Four Weeks is designed to help motivate believers to have a burden for the lost, and learn how to share the gospel effectively. They will also learn how to counsel new believers who come forward at your event.

2. The Spiritual Stimulus Package – This package offers 12 copies of any combination of 12 selected books by pastor, evangelist and author Greg Laurie for just $12. This is a great deal for gifts for pastors.

The Harvest Resources Affiliate Program pays 10% commission on sales that average better than $100 per sale with a 60 day tracking cookie.

If your site has church leader (pastors or lay leaders) traffic, you should definitely be all over this offer.

More to come on this program as new banners and video creatives are coming as well.

You can join the Harvest Resources Affiliate Program now at Shareasale.

Filed Under: News Tagged With: 4 Weeks to Successful Evangelism, christian affiliate program, Christian Affiliate Programs on Shareasale, Greg Laurie, Harvest Christian Fellowship, Harvest Crusades, Harvest Resources, Harvest Resources Affiliate Program, HarvestResources.org, Pastor Greg Laurie, Spiritual Stimulus Package

Keep Speaking Out in Opposition to Advertising Tax

April 17, 2009 by Joel Garcia 10 Comments

*Updated 2/4/2010 to display current states and bills regarding advertising tax. If you are already displaying the badge using one of the image urls listed below, you will be displaying the most recent update.

I have been inspired by the way so many people are coming forward, unifying their efforts to oppose the several state bills being considered of late. I sit at my desk working in this industry daily and spend very little time talking with others. Rather, I am helping a client with some coding or working up another round of creatives. What can I do to help?

I am incredibly proud of Karen working so hard to arrange all of the meetings with California legislators and speaking so passionately to them a few weeks ago. Those who went to speak at those meetings represented us all to demonstrate our convictions and commitment. Thank you to them all and those in other states who are doing the same! Now, a few weeks later we hear that some things may be changing in our favor for several states. But it is still not time to rest. There are other bills yet to be defeated and new ones that will likely appear.

Oppose Advertising Tax - Support Small Business

Sitting at my desk, designing the day away, I put together the image you see here to be shared among our industry. It demonstrates our position against the advertising tax legislation which unfairly damages our industry.

I hope to see it appear throughout the web as a visual demonstration to legislators and everyone involved that our voice is not small and bad bills such as these will have more negative impact than they have anticipated.

How do I get this site badge on my website?
This site badge is now available for use by everyone wishing to display it on their website, blog, Facebook profile, and anywhere else it can be seen. Simply copy one of the snippets of code displayed below to both display the site badge and link it to additional information on the current state of Advertising Tax legislation around the country.

Feel free to link the badge to any content related to the Advertising Tax issue: Performance Marketing Alliance, AffiliateVoice, Fight Against the #AdvertisingTax, or your favorite relevant blog on the topic. The point is to demonstrate that we are unified and many!

As the fight continues, the badge image will be updated so that everyone will continue displaying the same thing with bills being added or updated.

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Filed Under: News Tagged With: AB178, advertising tax, affiliate tax, legislation, oppose

Amazon Makes a Move

April 6, 2009 by Karen Garcia Leave a Comment

Looks like the sleeping giant is starting to stir. On March 19th, Amazon informed Hawaii of it’s intention of removing all Hawaiian advertisers from its Amazon Associates program if the Hawaiian legistlature persisted in passing HB 1405. Almost as if they were trying to flaunt their power and call Amazon’s bluff, the bill passed the first hurdle to becoming a new law.

Don’t think that Amazon didn’t notice.

This morning, Amazon made a dramatic change to their Associates Program. As of May 1, 2009, Associates located in the US and Canada who use PPC as their way to drive traffic and sales to Amazon WILL NO LONGER BE PAID FOR THEIR EFFORTS. This new change applies to Amazon.com, Amazon.ca, and Endless.com That’s right. Amazon just cut the legs out from under all their paid search affiliates.

In addition to forbidding paid search, Amazon is removing data feed access to advertisers who do not notify Amazon prior to May 1 that they will only use the feed content as specified in their Web Services Customer Agreement.

Amazon has provided a no nonsense FAQ on this change. They are very specific on the use of interstitials especially, so don’t think that that is an easy end run around the situation…they’ve already got their eyes on it.

All the merchants are watching Amazon. They are setting the standard for how the rest of the industry reacts. As much as it pains me to say it, expects other merchants who have previously allowed PPC affiliates to follow suit in short order.

I would also venture to say that Amazon will be making other modifications to its program as these controversial nexus laws that unfairly and specifically target their company spread.

Filed Under: News Tagged With: AB 178, advertising tax, affiliate, affiliate marketing, affiliate tax, amazon, gto management

Video on how to use Popshops to promote Bowlingshirt.com

April 4, 2009 by Wade Tonkin Leave a Comment

We’re excited to finally be offering a full product datafeed for Bowlingshirt.com and we’re really excited to offer affiliates of Bowlingshirt.com the opportunity to use Popshops.com to create easy and powerful storefronts. Popshops is one of our favorite tools out there because it is literally “so simple a 3 year old can use it” and because it not only allows affiliates to use merchant supplied product descriptions, but also give the ability partially edit or completely replace the descriptions with their own words.