Cappex

I have had the question posed to me by some potential affiliates asking me why they should promote our client Cappex.com’s offer - they noted that the per lead payout seemed low at $2.50 per completed lead.

I wanted to point out a big difference between some of the high payout college offers and what Cappex is doing. Most of the offers with high payouts are for single schools… and they tend to pay on completed applications, which can be really long - sometimes up to 8 or 9 pages.

Cappex offers payout on the completion of a niche-oriented scholarship application form for say - Business Careers. The form is a single page - we’re not trying to handle the entire application process before you get paid, we’re gathering qualifying information which will then let colleges in your chosen career field qualify you, then compete for you. The conversion is much higher, which is why, despite a big difference in payout, the Cappex EPC is comparable, or higher than almost all of the other educational lead offers we’ve looked at that publish their EPC.

The bottom line is that the affiliate game is all about conversion and EPC and Cappex does that really well.

To join the Cappex.com affiliate program, please visit http://affiliates.cappex.com